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BRING YOUR AUDIENCE CLOSER WITH DISTANCE LEARNING TODAY
Distance Learning Today (DLToday) is the shortest distance between your advertising and your target audience. With its broad, multimarket reach, DLToday delivers the right prospects for distance learning: educated, affluent, on-the-go professionals who index high in areas relating to technology. These are just the kind of people who will not only understand the benefits of advancing their education, but are also likely to take advantage of the opportunity to do so.
Why You Must Advertise In DLToday
DLToday is the only, regularly published, magazine reaching consumers about distance learning. 96% of U.S. colleges and universities offer online learning with 3.2 million students enrolled. It is the fastest growing segment in academia, growing 20% annually.
DLToday provides professional and personal advice on distance learning that meshes with today’s aspirational lifestyles.
DLToday is distributed by USA TODAY,
the largest newspaper in the country.
USA TODAY (USAT) is a credible and widely read vehicle for DLToday, delivering over 4.5 million readers nationally.
USAT readers are the ideal target for distance learning advertisers that attend adult education courses index at 162, currently hold a college degree index at 178, are employed full-time index at 140 and take two business trips in past year index at 254.
DLToday in USAT has a CPM that is more efficient than any other national publication.
Because of USAT’s vast reach, the DLToday cumulative audience for its four issues is greater than the cumulative reach for any other national publication.
USAT provides the option of national coverage and/or circulation in two distinct editions, one in the East, and the other in the West.
DLToday provides flexibility in ad sizing in its multiple frequency discount programs.
The sponsor of DLToday is the UNITED STATES DISTANCE LEARNING ASSOCIATION. Advertisers are bestowed with their authority and legitimacy.
USDLA is the leading information provider for distance learning and offers distance learning advertisers a huge boost factor in the credibility of their advertising.
Because DLToday is sponsored by the USDLA, advertisers will get free mention and access both to DLToday’s website and the USDLA website.
Advertisers can get even more for their investment with the editorial and the portal – www.dltoday.net
Advertisers can get direct editorial involvement, either through full-length articles or summaries of their points of difference or advantages.
For a limited time, DLToday advertisers will get a free banner ad on DLToday.net for the first 100 click throughs.
DLToday is the exclusive publication for International Distance Learning Week, commencing November 10, 2008.
FOR MORE INFORMATION NOW
CALL MARILYN MACCIO @ 800-915-6877
Advertise in the premier source for information on distance learning education.
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